I’m part of the loyalty program at the big-box store where I buy groceries — I get points for my purchases that convert to dollars-off coupons on my entire grocery order. After three or four grocery trips I have enough for $30, $40, even $50 off my next trip! It’s a good deal.
But there’s a price to pay: I get a survey in my email every time I shop there. What did I think about my last shopping trip? Every. Single. Time. It gets old. I’ve stopped answering this survey and created a rule in Gmail that sends it straight to trash.
I also get survey emails and texts from my doctors, the Quick Lube, Amazon deliveries, the hotel I stayed at recently, the restaurant where my wife and I had our last date, even the online shop where I bought a couple of shirts not long ago.
It’s …too much. I have survey fatigue. I’ll bet you do too!
Yet here I am, asking you to complete a survey for me. I hope you’ll forgive me, and I hope you’ll fill it out anyway.
I’d like to know more about the people who read my blog. Are readers mostly men, as I suspect? Are readers spread across the generations or are you concentrated in one or two generations? What do you enjoy reading on my blog and what do you wish I’d stop writing about? Do you follow my blog via email, feed reader, or some other way? What part of the world do you live in?
I’ll use this information to better connect with you. I very much enjoy connecting with you and I am intensely curious about what it is that makes you keep coming back!
I will not share your individual responses with anyone, but I will share aggregated and summarized results in a future article.
Also note that I can’t see any identifying information about people who respond to the survey. Your responses are truly anonymous to me.
Here’s the link again:
Thank you for completing my survey! And, I’m sorry it’s one more survey request in the avalanche of them I’m sure you get.
