My friend Dawn and I recently took our annual road trip. Our 2009 trip along the old National Road, aka US 40, from Ohio to Indianapolis several years ago, was cut short by a family emergency. So we tried again. And we both love the National Road, so it was no hardship to see some of the same sights.
One of them was this great vintage McDonald’s sign, still serving in Richmond.
I’ve seen a few of these in my travels. There’s one on the south side of Indianapolis, or at least there was several years ago when I was last down there. These were the most common style of McDonald’s sign at the beginning of my 1970s kidhood, but they were already starting to be replaced by the next style of McD’s sign.
Remember how these signs used to say “Over x Billion Sold,” and then they got to 99 and ran out of room on the sign? And then, slowly, the signs started saying “Billions and Billions Served,” like this one. But this one is old enough that surely it once read 99 Billion.
By the way, I think three of the sweetest words in the English language are “breakfast all day.”
There’s a little damage on the sign’s west-facing side. Here’s hoping that this isn’t the beginning of creeping rot, and that this great old sign continues to serve for decades to come.